JONESBORO, AR (KAIT)- Small businesses around northeast Arkansas learned how to stand out at business expositions during a seminar at Arkansas State University.
Thursday at the Trade Show Marketing Seminar business owners learned helpful tips, techniques and tools to make their business more appealing during trade shows.
The seminar was led by Ken Abernathy, President and CEO of Big Hats Consulting. Abernathy says that face-to-face marketing is very important for small business owners in order to gain more customers.
The seminar was held at the ASU Delta Center and was part of preparations for the Jonesboro Chamber Business Expo April 7th.