Arkansas AG's Office files lawsuit against Jonesboro asphalt company

JONESBORO, AR (KAIT) – Arkansas Attorney General Dustin McDaniel has filed a lawsuit against a Jonesboro asphalt company.

According to a press released for the AG's Office, McDaniel is filing a consumer protection lawsuit against Moore Asphalt LLC, also known as Williams Asphalt, and its owner Henry Williamsof Jonesboro.

The lawsuit claims the asphalt company engaged in deceptive door-to-door tactics by not applying the level of thickness promised in the contract, and reports of the pavement rapidly disintegrating.

Companies like this should know that we will investigate and work to stop activities like this that were, quite literally, paved with bad intentions. "Consumers were forced to pay for this shoddy work, and then they had to pay for a reputable contractor to repair or replace what was deceptively sold in the first place. That's not good business, and Arkansas consumers should have the confidence to know that we've got their backs when it comes to helping them fight these types of schemes," McDaniel said.

According to a complainant, the company would go door-to-door, offering to pave or repaves driveways at a discounted price. The deceptive sales pitch involved telling the homeowner the company just finished another paving job nearby, and the leftover pavement would be available at a cheaper rate. The defendants would normally complete the work the same day and homeowners were then expected to pay full price for the job that day.

Consumers complained to the AG's Office that the pavement was applied in thickness as small as a half-inch, and the asphalt began to disintegrate shortly after it was applied.

McDaniel alleges the defendants violated the Arkansas Deceptive Trade Practices Act by falsely representing the quality of their paving services.

Also the suit claims the defendants violated the state's Home Solicitation Sales Act, which requires door-to-door solicitors to provide notice to consumers of their absolute right to cancel a home-solicitation sales contract within three days of signing the contract.

The AG's Office is seeking restitution and civil penalties against the company.

If you have been victimized by the defendants in the lawsuit, or have other consumer questions or complaints; you may call the Attorney General's Consumer Protection Division at (501) 682-2341 or (800) 482-8982, or visit

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