JONESBORO, AR (KAIT) - Arkansas State University football brings in more than just fans for their home games, as local businesses see a boom in business.
The farther you drive down Stadium Boulevard and Johnson Avenue on game day, the busier it gets. Before and after the game, people are out and about in Jonesboro hitting up businesses.
"They just kind of wrap around and they're just excited to get their food and go," Subway Employee Cheyenne Ramsey said about game day at ASU. She said it's obvious when the Red Wolves are playing.
Ramsey worked the home opener against Memphis at Subway and said it was busy.
"In the morning it wasn't that bad but in the afternoon, it picked up! Like, if you're not tailgating you're coming through here to get food before you go up there," Ramsey said.
Because of the influx of customers, preparation starts early.
"We do a lot more, nearly double the normal. And we do like double prep. Preparing vegetables and stuff," she explained.
Andy's Frozen Custard on Stadium Boulevard sees a lot of customers come through on game day too. They just get busy at a different time of day.
"Throughout the day, before the game, a little slower than normal actually," General Manager Kevin Shortt told Region 8 news. "After the game, we do get very busy though."
Shortt said Saturdays are busy irregardless but game day they see a lot more people come through.
"On a game day, we probably jump another 10 percent after the game," Shortt said.
Shortt said they see more than just Red Wolf fans coming through for custard.
"We get a good crowd from both the visiting team and the home team as well. We see some of the same people every year when they come to town for games," he explained.
Shortt told Region 8 News that it's not just football games that bring in more business for Andy's. He said any time an event is going on at ASU, they benefit from that as well.