ULM-Baylor sets new Sun Belt TV rating record

From the Sun Belt Conference

The Louisiana-Monroe vs. Baylor football game that was televised live on ESPN Friday, September 21 was watched by a record number of viewers for the Sun Belt Conference.

Friday's night game was watched by over 12.7 million people with a rating of 1.8 - the highest rated in history for a game involving a Sun Belt Conference team.  The previous highest rated game in Sun Belt history was the FIU at Louisville game a season ago that earned a 1.4 rating.