Saturday before Christmas brings out last minute shoppers

Saturday before Christmas brings out last minute shoppers

JONESBORO, AR (KAIT) - The day some retailers refer to as panic Saturday or super Saturday, had plenty of shoppers out in Region 8. Consumer research analysts say the last few weeks of December are crucial times for retailers and consumers.

Region 8 businesses brought in extra staff Saturday to help last minute shoppers browse with ease, and a couple of local businesses definitely saw the crowd.

"Black Friday is always a huge day for us, but this runs a close second and could even surpass that," Brandon Stevens, Gearhead Outfitters sales associate, said.

Stevens said they anticipate the crowd for days like this.

"We know it's going to be busy, and we are going to do our best to meet everyone's needs," Stevens said. "We hope that everyone will be patient and understanding as we try to help them have the best shopping experience they can."

The anticipation is spot on. Shoppers hit the racks to find those last minute presents. J. Christopher Toys and Gifts also saw a number of customers trying to get the perfect gift.

"We are having people come in and looking at wish lists trying to make sure that everything was checked off, find that one special item," Mary Horne, owner of J. Christopher Toys and Gifts, said.

While it can get stressful, Horne said she welcomes it.

"Today has been wonderful," Horne said. "It has been so much fun helping people and people walking out feeling so accomplished."

Customers feel accomplished because, as Stevens said, it's just not always easy getting the shopping done early.

"Busy schedules with family and especially with holiday time with parties and events," Stevens said. "So we are glad to be open extra hours for people so they can come in and get their things."

"Everybody's clocks are starting to tick and everyone is starting to feel the pressure, and hopefully when they come here they feel that pressure relieved," Horne said.

Even Horne and Stevens said they have more shopping to do. "I will say I'm way ahead of my ball game compared to last year," Horne said. "I just have one gift, but of course I haven't purchased it yet," Stevens said.

Horne said the store is prepared for more late shoppers as Christmas nears, and Stevens agreed it will stay busy.

"There are only five shopping days left until Christmas," Horne said. "I expect the crowds to continue up until Christmas Eve," Stevens said.

Copyright 2014 KAIT. All rights reserved.