Arkansas to Begin Campaign for Pickup Truck Seat Belt Use - KAIT Jonesboro, AR - Region 8 News, weather, sports

Little Rock, AR

Arkansas to Begin Campaign for Pickup Truck Seat Belt Use

MAY 2, 2005 - Posted at 4:48 p.m. CDT


LITTLE ROCK, AR - Arkansas highway officials launched a new "Buckle Up in Your Truck" safety program today.  Arkansas is one of five states participating in a regional public information campaign aimed at pickup drivers.  The two-week program will tie into the state's "Click it or Ticket" effort, which is set to resume later this month.  State highway safety coordinator Bridget White says non-seatbelt use contributes to Arkansas' high rate of traffic fatalities.

Advertisements will be printed in newspapers and aired on television and radio stations during the next two weeks across Arkansas and in portions of Louisiana, New Mexico, Oklahoma and Texas.  According to the National Highway Traffic Safety Administration, Arkansas ranks below the national average in seat belt usage, at only 64 percent, compared to 80 percent nationally.  Arkansas statistics show pickup truck drivers are 15 percent less likely to wear a seat belt than those who drive cars.

(Copyright 2005 by The Associated Press.  All Rights Reserved.)

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