What NBC talked about opening night, and what it didn't - KAIT Jonesboro, AR - Region 8 News, weather, sports

What NBC talked about opening night, and what it didn't

(AP Photo/Julie Jacobson). United States' Nathan Chen performs in the men's single short program team event at the 2018 Winter Olympics in Gangneung, South Korea, Friday, Feb. 9, 2018. (AP Photo/Julie Jacobson). United States' Nathan Chen performs in the men's single short program team event at the 2018 Winter Olympics in Gangneung, South Korea, Friday, Feb. 9, 2018.

By DAVID BAUDER
AP Media Writer

NEW YORK (AP) - Highlights from media coverage of the Pyeongchang Olympics:

INTRO: The Sterling K. Brown-narrated film that opened NBC's coverage of the opening ceremony was lovely, and an inspired explanation of why you should spend the next two weeks watching people you don't know competing in sports you don't understand.

NO COMMENT: Two-time Olympic speedskating champion Shani Davis' anger at losing a coin toss to determine the flag bearer for the United States, and his decision not to attend the opening ceremony, was an important story. So it was a serious omission for NBC not to talk about it, especially when cameras were trained on luger Erin Hamlin as she led the team into the stadium. Similarly, Vice President Mike Pence's behavior as a spectator - sitting as others rose around him at the entrance of North and South Korean athletes into the stadium and his apparent lack of interaction with a North Korean delegation located near him - was a news story that went unmentioned. The politics involved made both sensitive stories. Punting was the wrong choice.

KEEP TALKING: Yes, it sometimes felt like Mike Tirico and Katie Couric didn't want to leave out anything in their briefing books. But most of their narration greatly enhanced understanding of the ceremony and the Olympics themselves. The moment where Pita Taufatofua of Tonga entered shirtless in the subfreezing temperature, just as he did on a much warmer night in Rio de Janeiro two years ago at the Summer Olympics, was priceless, and so was the knowledge that he qualified as a cross-country skier despite having seen snow only once before. Two times silence would have been golden: when analyst Joshua Cooper Ramo felt he had to explain a song instead of listening to it, and the egregious promotion of an upcoming show Couric is doing for another network.

TWEET OF THE NIGHT: "I'm starting to think #NBC stands for 'nothing but chatter.'"

VONN AND WHITE: We get that Lindsey Vonn and Shaun White are two of the biggest stars heading into the games, but even Tirico seemed to get sick of NBC flashing pictures of them. "There's Lindsey one more time," he said. "Getting some major camera time and not shy about it." She doesn't own the cameras, Mike.

NO TELL: The most spectacular moment of opening night had to have been the drone formation in the shapes of a snowboarder and the Olympic rings. Yet it felt cheapened when a technology company immediately bragged about it in a commercial. It also didn't really happen, at least not during the opening ceremony. The International Olympic Committee said the drone segment was scrapped because of an "impromptu logistical change." The version used in the NBC broadcast was a pre-recorded rehearsal from December.

OPENER: For those who wanted to enjoy the opening ceremony without commentary, they had their chance earlier when NBC streamed it live online when it started at 6 a.m. ET in the United States. It was a minimalist experience, with full audio and pictures, but no announcers. If you wanted to know who was carrying the flag for Australia, or what a particular scene was meant to symbolize, your guess was as good as anyone else's. Some shots needed no narration, like the excitement on the faces of North and South Korean athletes marching in as a unified team.

RATINGS: An estimated 16 million people watched NBC's coverage of the first night of the Olympics, down 20 percent from the 20 million who watched the first night in Sochi in 2014. NBC said a total of 17.2 million experienced the Olympics if viewers of the NBCSN cable network and digital users were added in, which would make the decrease 14 percent. Four years ago, NBC didn't offer cable coverage or live streaming to compete with the network's prime-time coverage. Peak viewership came during Nathan Chen's skate during the team competition.

WALKIE-TALKIE: Surfing the Olympics website turned up a priceless video of Olympic officials trying to retrieve a dropped walkie-talkie that was sliding down a ski slope. It took three tries for a man on skis to stop it, all captured for posterity in slow motion.

___

More AP Olympic coverage: https://wintergames.ap.org

Copyright 2018 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

  • National SportsMore>>

  • Shiffrin jokes about whether Vonn's Olympic career is over

    Shiffrin jokes about whether Vonn's Olympic career is over

    Friday, February 23 2018 3:06 PM EST2018-02-23 20:06:03 GMT
    Friday, February 23 2018 3:18 PM EST2018-02-23 20:18:36 GMT
    (AP Photo/Charlie Riedel). Alpine skier Mikaela Shiffrin, of the United States, talks to the media during a news conference at the 2018 Winter Olympics in Pyeongchang, South Korea, Friday, Feb. 23, 2018.(AP Photo/Charlie Riedel). Alpine skier Mikaela Shiffrin, of the United States, talks to the media during a news conference at the 2018 Winter Olympics in Pyeongchang, South Korea, Friday, Feb. 23, 2018.
    When Vonn says these are her last Olympics, Shriffin has a good laugh.
    When Vonn says these are her last Olympics, Shriffin has a good laugh.
  • NBA setting up hotline to report misconduct, work concerns

    NBA setting up hotline to report misconduct, work concerns

    Thursday, February 22 2018 9:24 PM EST2018-02-23 02:24:25 GMT
    Friday, February 23 2018 3:09 PM EST2018-02-23 20:09:13 GMT
    (AP Photo/Tony Gutierrez, File). FILE - In this Dec. 14, 2015, file photo, Dallas Mavericks team owner Mark Cuban shouts in the direction of an official during an NBA basketball game against the Phoenix Suns, in Dallas. The Mavericks have hired outside...(AP Photo/Tony Gutierrez, File). FILE - In this Dec. 14, 2015, file photo, Dallas Mavericks team owner Mark Cuban shouts in the direction of an official during an NBA basketball game against the Phoenix Suns, in Dallas. The Mavericks have hired outside...
    The NBA is establishing a confidential hotline for league and team employees to report concerns about misconduct in their workplace, following a Sports Illustrated report that described a hostile environment for...
    The NBA is establishing a confidential hotline for league and team employees to report concerns about misconduct in their workplace, following a Sports Illustrated report that described a hostile environment for women in the Dallas Mavericks organization.
  • APNewsBreak: Runner-on-2nd rule off for spring games

    APNewsBreak: Runner-on-2nd rule off for spring games

    Friday, February 23 2018 9:07 AM EST2018-02-23 14:07:32 GMT
    Friday, February 23 2018 3:09 PM EST2018-02-23 20:09:09 GMT
    Person familiar with negotiations to AP: Proposal collapses for runner on 2nd at start of 10th in spring games.
    Person familiar with negotiations to AP: Proposal collapses for runner on 2nd at start of 10th in spring games.
  • Strange NewsMore>>

  • French customs officials find stolen Degas in luggage on bus

    French customs officials find stolen Degas in luggage on bus

    Friday, February 23 2018 10:34 AM EST2018-02-23 15:34:46 GMT
    Friday, February 23 2018 3:19 PM EST2018-02-23 20:19:21 GMT
    French customs officers have found an impressionist painting by Edgar Degas stowed on a bus, more than eight years after it was reported stolen.
    French customs officers have found an impressionist painting by Edgar Degas stowed on a bus, more than eight years after it was reported stolen.
  • Oklahoma City receives rare lake effect snow from storm

    Oklahoma City receives rare lake effect snow from storm

    Thursday, February 22 2018 1:24 PM EST2018-02-22 18:24:37 GMT
    Friday, February 23 2018 1:48 PM EST2018-02-23 18:48:35 GMT
    Oklahoma City, meet the Great Lakes. A weather event known as lake effect snow that's common in the upper Midwest and northeastern U.S., made a rare appearance at Oklahoma City's Lake Hefner on Wednesday.
    Oklahoma City, meet the Great Lakes. A weather event known as lake effect snow that's common in the upper Midwest and northeastern U.S., made a rare appearance at Oklahoma City's Lake Hefner on Wednesday.
  • APNewsBreak: NY touts economic boom with South African photo

    APNewsBreak: NY touts economic boom with South African photo

    Tuesday, February 20 2018 6:12 PM EST2018-02-20 23:12:34 GMT
    Friday, February 23 2018 1:48 PM EST2018-02-23 18:48:34 GMT
    (Empire State Development via AP). This screen shot from a report released on the website of New York state's economic development agency, Empire State Development, shows seven towering heavy-lift cranes to help illustrate the state's growth, but the A...(Empire State Development via AP). This screen shot from a report released on the website of New York state's economic development agency, Empire State Development, shows seven towering heavy-lift cranes to help illustrate the state's growth, but the A...
    APNewsBreak: New York economic development agency issues report illustrating state's booming growth with 8-year-old photo of construction cranes in South Africa.
    APNewsBreak: New York economic development agency issues report illustrating state's booming growth with 8-year-old photo of construction cranes in South Africa.
  • NationalMore>>

  • Second judge says Trump can't keep stalling clean-air rules

    Second judge says Trump can't keep stalling clean-air rules

    Friday, February 23 2018 12:34 PM EST2018-02-23 17:34:44 GMT
    Friday, February 23 2018 3:21 PM EST2018-02-23 20:21:31 GMT
    A second federal judge has rejected the Trump administration's efforts to delay an Obama-era regulation aimed at restricting harmful methane emissions from oil and gas production on federal lands.
    A second federal judge has rejected the Trump administration's efforts to delay an Obama-era regulation aimed at restricting harmful methane emissions from oil and gas production on federal lands.
  • Trump says he goes to great lengths to hide his bald spot

    Trump says he goes to great lengths to hide his bald spot

    Friday, February 23 2018 11:46 AM EST2018-02-23 16:46:30 GMT
    Friday, February 23 2018 3:21 PM EST2018-02-23 20:21:27 GMT
    (AP Photo/Evan Vucci). President Donald Trump gestures as he makes a joke about his hair during remarks to the Conservative Political Action Conference, Friday, Feb. 23, 2018, in Oxon Hill, Md.(AP Photo/Evan Vucci). President Donald Trump gestures as he makes a joke about his hair during remarks to the Conservative Political Action Conference, Friday, Feb. 23, 2018, in Oxon Hill, Md.
    Now it can be told: President Donald Trump goes to great lengths to hide the bald spot revealed in a recent photo.
    Now it can be told: President Donald Trump goes to great lengths to hide the bald spot revealed in a recent photo.
  • The Latest: Australia says he's inspired by US tax cuts

    The Latest: Australia says he's inspired by US tax cuts

    Friday, February 23 2018 1:34 PM EST2018-02-23 18:34:57 GMT
    Friday, February 23 2018 3:20 PM EST2018-02-23 20:20:47 GMT
    (AP Photo/Carolyn Kaster). President Donald Trump and Australian Prime Minister Malcolm Turnbull talk as they walk along the colonnade to the Oval Office of the White House in Washington, Friday, Feb. 23, 2018.(AP Photo/Carolyn Kaster). President Donald Trump and Australian Prime Minister Malcolm Turnbull talk as they walk along the colonnade to the Oval Office of the White House in Washington, Friday, Feb. 23, 2018.
    President Donald Trump says "a lot of good things" will come from Friday's meetings with Australian Prime Minister Malcolm Turnbull.
    President Donald Trump says "a lot of good things" will come from Friday's meetings with Australian Prime Minister Malcolm Turnbull.
  • 2018 Winter Olympics2018 Winter OlympicsMore>>

  • Ivanka Trump to push for 'maximum pressure' on North Korea

    Ivanka Trump to push for 'maximum pressure' on North Korea

    Friday, February 23 2018 6:24 AM EST2018-02-23 11:24:37 GMT
    Friday, February 23 2018 3:18 PM EST2018-02-23 20:18:18 GMT
    (AP Photo/Ahn Young-joon. Pool). Flanked by White House Press Secretary Sarah Huckabee Sanders, left, Ivanka Trump, advisor to and daughter of U.S. President Donald Trump, speaks as she arrives at the Incheon International Airport in Incheon, South Kor...(AP Photo/Ahn Young-joon. Pool). Flanked by White House Press Secretary Sarah Huckabee Sanders, left, Ivanka Trump, advisor to and daughter of U.S. President Donald Trump, speaks as she arrives at the Incheon International Airport in Incheon, South Kor...
    Ivanka Trump, the daughter of the American president, has landed in South Korea to attend the closing ceremony this weekend for the Winter Olympics in Pyeongchang.
    Ivanka Trump, the daughter of the American president, has landed in South Korea to attend the closing ceremony this weekend for the Winter Olympics in Pyeongchang.
  • 'Heartbroken' Kenworthy visits South Korean dog meat farm

    'Heartbroken' Kenworthy visits South Korean dog meat farm

    Friday, February 23 2018 3:05 AM EST2018-02-23 08:05:09 GMT
    Friday, February 23 2018 3:08 PM EST2018-02-23 20:08:54 GMT
    (AP Photo/Ahn Young-joon). In this Friday, Feb. 23, 2018, photo, American freestyle skier Gus Kenworthy, left, and his boyfriend Matthew Wilkas watch dogs in cages at a dog meat farm in Siheung, South Korea. Kenworthy saved five stray dogs during the S...(AP Photo/Ahn Young-joon). In this Friday, Feb. 23, 2018, photo, American freestyle skier Gus Kenworthy, left, and his boyfriend Matthew Wilkas watch dogs in cages at a dog meat farm in Siheung, South Korea. Kenworthy saved five stray dogs during the S...

    The Associated Press joined American freestyle skier Gus Kenworthy on a tour of a Korean dog meat farm that's about to be shuttered by the Humane Society International.

    The Associated Press joined American freestyle skier Gus Kenworthy on a tour of a Korean dog meat farm that's about to be shuttered by the Humane Society International.

  • 2nd Russian athlete tests positive for doping at Olympics

    2nd Russian athlete tests positive for doping at Olympics

    Friday, February 23 2018 5:34 AM EST2018-02-23 10:34:42 GMT
    Friday, February 23 2018 3:08 PM EST2018-02-23 20:08:46 GMT
    (AP Photo/Michael Sohn). Driver Nadezhda Sergeeva and Anastasia Kocherzhova of the Olympic Athletes of Russia take a curve in their third heat during the women's two-man bobsled final at the 2018 Winter Olympics in Pyeongchang, South Korea, Wednesday, ...(AP Photo/Michael Sohn). Driver Nadezhda Sergeeva and Anastasia Kocherzhova of the Olympic Athletes of Russia take a curve in their third heat during the women's two-man bobsled final at the 2018 Winter Olympics in Pyeongchang, South Korea, Wednesday, ...

    A second Russian athlete has failed a doping test at the Pyeongchang Games, a day before the International Olympic Committee's executive board is to decide whether to reinstate the country for Sunday's closing...

    A second Russian athlete has failed a doping test at the Pyeongchang Games, a day before the International Olympic Committee's executive board is to decide whether to reinstate the country for Sunday's closing ceremony.

Powered by Frankly