Blockbuster hopes Russell Crowe's jockstrap helps business - KAIT Jonesboro, AR - Region 8 News, weather, sports

Blockbuster hopes Russell Crowe's jockstrap helps business

The jockstrap has a strange history since actor Russell Crowe wore it in the 2005 movie "Cinderella Man."(Source: trebomb/Flickr) The jockstrap has a strange history since actor Russell Crowe wore it in the 2005 movie "Cinderella Man."(Source: trebomb/Flickr)

By MARK THIESSEN
Associated Press

ANCHORAGE, Alaska (AP) - A celebrity jockstrap that's been the buzz of Alaska for nearly two weeks went on display Wednesday at one of the nation's last Blockbuster video stores in an effort to ramp up business.

"I tell you, we're going to get a lot of traffic, is what I'm expecting," said Kevin Daymude, general manager of Blockbuster Alaska.

He expects the store to get a lot of calls: "Did you get it in? Can we go see it?" he said.

The jockstrap has a strange history since actor Russell Crowe wore it in the 2005 movie "Cinderella Man."

It recently became part of a celebrity auction, which Crowe has dubbed 'the divorce auction,' where it caught the eye of the host of HBO's "Last Week Tonight with John Oliver."

Oliver purchased the jockstrap and some other items and sent them to Anchorage, which has one of the last remaining big box store video chains. The video store is trying to stave off streaming movie services, which are gaining popularity as more broadband capability comes to the nation's most remote state.

Oliver also sent along the robe and boxing shorts worn by Crowe in the movie as well as the actor's hood from "Robin Hood," his vest from "Les Misérables" and a director's chair with Crowe's name on it.

But the prize is the leather jockstrap, and Daymude believes it might have a unique place in movie folklore.

"The very first jockstrap memorabilia I can think of, yes," he said.

And as for the most asked question so far, no, he doesn't know if they washed it before sending it, but he would like to think they did.

Daymude admits it was "be awesome" if Crowe were ever to show up at the store, but in the meantime he'd like to send photos of the display to him as a thank you.

And as for Oliver, Daymude said he would like to thank him by sending him copies of the movies that features the memorabilia Oliver sent to Alaska.

"I don't know if he's ever seen the movies, but I figure we can send him the movies and he can watch them," Daymude said.

A message seeking comment from HBO wasn't immediately returned Wednesday.

Copyright 2018 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

  • National SportsMore>>

  • Olympian sues USA Swimming, saying it failed to protect her

    Olympian sues USA Swimming, saying it failed to protect her

    Monday, May 21 2018 2:42 PM EDT2018-05-21 18:42:07 GMT
    Tuesday, May 22 2018 12:36 AM EDT2018-05-22 04:36:41 GMT
    Olympic swimmer Ariana Kukors Smith has sued USA Swimming. (Source: AP Photo/Mark Lennihan)Olympic swimmer Ariana Kukors Smith has sued USA Swimming. (Source: AP Photo/Mark Lennihan)
    Olympic swimmer Ariana Kukors Smith has sued USA Swimming. (Source: AP Photo/Mark Lennihan)Olympic swimmer Ariana Kukors Smith has sued USA Swimming. (Source: AP Photo/Mark Lennihan)

    Olympic swimmer Ariana Kukors Smith has sued USA Swimming, alleging the sport's national governing body knew her former coach sexually abused her as a minor and covered it up.

    Olympic swimmer Ariana Kukors Smith has sued USA Swimming, alleging the sport's national governing body knew her former coach sexually abused her as a minor and covered it up.

  • Nats' Soto, MLB's youngest player at 19, homers in 1st start

    Nats' Soto, MLB's youngest player at 19, homers in 1st start

    Monday, May 21 2018 8:32 PM EDT2018-05-22 00:32:20 GMT
    Tuesday, May 22 2018 12:35 AM EDT2018-05-22 04:35:56 GMT
    (AP Photo/Nick Wass). Washington Nationals' Juan Soto (22) celebrates his three-run home run with Pedro Severino (29) and Mark Reynolds (14) during the second inning of a baseball game against the San Diego Padres, Monday, May 21, 2018, in Washington.(AP Photo/Nick Wass). Washington Nationals' Juan Soto (22) celebrates his three-run home run with Pedro Severino (29) and Mark Reynolds (14) during the second inning of a baseball game against the San Diego Padres, Monday, May 21, 2018, in Washington.
    Juan Soto, the youngest player in the majors at 19, has hit a three-run homer in his first career start for the Washington Nationals.
    Juan Soto, the youngest player in the majors at 19, has hit a three-run homer in his first career start for the Washington Nationals.
  • NFL: Patricia's past not subject to personal conduct policy

    NFL: Patricia's past not subject to personal conduct policy

    Monday, May 21 2018 6:13 PM EDT2018-05-21 22:13:59 GMT
    Tuesday, May 22 2018 12:35 AM EDT2018-05-22 04:35:50 GMT
    (AP Photo/Carlos Osorio, File). FILE - In this May 10, 2018, file photo, Detroit Lions head coach Matt Patricia addresses the media at the team's football training facility in Allen Park, Mich. The NFL says sexual assault allegations against Patricia f...(AP Photo/Carlos Osorio, File). FILE - In this May 10, 2018, file photo, Detroit Lions head coach Matt Patricia addresses the media at the team's football training facility in Allen Park, Mich. The NFL says sexual assault allegations against Patricia f...
    The NFL says sexual assault allegations against Detroit Lions coach Matt Patricia from 1996 are not subject to its personal conduct policy.
    The NFL says sexual assault allegations against Detroit Lions coach Matt Patricia from 1996 are not subject to its personal conduct policy.
  • Strange NewsMore>>

  • 6 young squirrels rescued from ordeal of tangled tails

    6 young squirrels rescued from ordeal of tangled tails

    Thursday, May 17 2018 12:51 PM EDT2018-05-17 16:51:48 GMT
    Monday, May 21 2018 7:32 AM EDT2018-05-21 11:32:15 GMT
    Six young squirrels whose tails were stuck together by tree sap are recovering after a Nebraska wildlife expert untangled them.
    Six young squirrels whose tails were stuck together by tree sap are recovering after a Nebraska wildlife expert untangled them.
  • Man arrested for posing as Texas high school athlete

    Man arrested for posing as Texas high school athlete

    Wednesday, May 16 2018 4:19 PM EDT2018-05-16 20:19:07 GMT
    Monday, May 21 2018 7:32 AM EDT2018-05-21 11:32:14 GMT
    The 25-year-old is charged with felony tampering of government records for allegedly claiming to be a displaced Harvey evacuee. (Source: KTVT/Dallas County Sheriff's Office/CNN)The 25-year-old is charged with felony tampering of government records for allegedly claiming to be a displaced Harvey evacuee. (Source: KTVT/Dallas County Sheriff's Office/CNN)

    The 25-year-old is charged with felony tampering of government records for allegedly claiming to be a displaced Harvey evacuee.

    The 25-year-old is charged with felony tampering of government records for allegedly claiming to be a displaced Harvey evacuee.

  • Laurel, Yanny or ... covfefe? White House joins in on debate

    Laurel, Yanny or ... covfefe? White House joins in on debate

    Thursday, May 17 2018 8:40 PM EDT2018-05-18 00:40:07 GMT
    Monday, May 21 2018 7:32 AM EDT2018-05-21 11:32:13 GMT
    (AP Photo/Evan Vucci, File). FILE- In this May 16, 2018, file photo, President Donald Trump listens to a question during a meeting with Uzbek President Shavkat Mirziyoyev in the Oval Office of the White House in Washington. Trump’s team is running out ...(AP Photo/Evan Vucci, File). FILE- In this May 16, 2018, file photo, President Donald Trump listens to a question during a meeting with Uzbek President Shavkat Mirziyoyev in the Oval Office of the White House in Washington. Trump’s team is running out ...
    The White House is getting in on the viral debate over whether people hear the names "Laurel" or "Yanny" in a much-shared audio clip.
    The White House is getting in on the viral debate over whether people hear the names "Laurel" or "Yanny" in a much-shared audio clip.
  • Entertainment NewsEntertainment NewsMore>>

  • Miss Nebraska wins Miss USA competition

    Miss Nebraska wins Miss USA competition

    Monday, May 21 2018 8:42 PM EDT2018-05-22 00:42:15 GMT
    Tuesday, May 22 2018 12:34 AM EDT2018-05-22 04:34:47 GMT
    The show has begun to see who will go home with the Miss USA title.
    The show has begun to see who will go home with the Miss USA title.
  • Netflix says it has signed Barack and Michelle Obama

    Netflix says it has signed Barack and Michelle Obama

    Monday, May 21 2018 12:52 PM EDT2018-05-21 16:52:08 GMT
    Tuesday, May 22 2018 12:34 AM EDT2018-05-22 04:34:08 GMT
    The streaming service Netflix says Barack and Michelle Obama have signed a multi-year deal to produce films and series.
    The streaming service Netflix says Barack and Michelle Obama have signed a multi-year deal to produce films and series.
  • A watchdog group asks Netflix to pull '13 Reasons Why'

    A watchdog group asks Netflix to pull '13 Reasons Why'

    Monday, May 21 2018 5:02 PM EDT2018-05-21 21:02:17 GMT
    Tuesday, May 22 2018 12:34 AM EDT2018-05-22 04:34:01 GMT
    (Beth Dubber/Netflix via AP). This image released by Netflix shows, from left, Christian Navarro, Dylan Minnette and Brandon Flynn in "13 Reasons Why." Netflix has canceled the premiere of its second season of the teen drama “13 Reasons Why” because of...(Beth Dubber/Netflix via AP). This image released by Netflix shows, from left, Christian Navarro, Dylan Minnette and Brandon Flynn in "13 Reasons Why." Netflix has canceled the premiere of its second season of the teen drama “13 Reasons Why” because of...
    A media watchdog group is calling on Netflix to pull its '13 Reasons Why' series because of potentially harmful content.
    A media watchdog group is calling on Netflix to pull its '13 Reasons Why' series because of potentially harmful content.
Powered by Frankly