Christmas in November

November 1, 2005--Posted at 5:15 p.m. CDT

JONESBORO, AR --The day after Halloween kids across Region 8 are counting their candy. Meanwhile retailers are clearing out the Halloween aisles and putting up Christmas displays.

What is that sound? It is the sound of cash registers as holiday retailers ready for their biggest season.

"It is the time of the year we do 25 to 30 percent of our annual business is during November and December," said Karen Griffin Sales Support Manager at J.C. Penney.

As the calendar flips to November stores begin to roll out their Christmas items.

"Actually we always start first of November, we are gearing up for the holiday for the customers to start thinking Christmas," said Griffin.

But it's not just the retailers who are looking to get a head start.

"Everybody I think prepares more for the holidays than they ever have," said Hobby Lobby Manager Larry Alley.

Christmas consumers are coming out earlier and earlier each year to get a jump on their holiday shopping and local retailers are trying to keep up. At Hobby Lobby they put out the majority of their decorations back in July.

By middle of August we have our Christmas tree forest set up and we started selling trees about a week after that," said Alley.

"We are receiving Christmas merchandise right now setting up our Christmas shops and putting out decorations in the next couple of weeks," said Griffin.

Most people equate the day after Thanksgiving as the main yuletide shopping season but, a number people start shopping long before that.

"I think everyone is looking for that special gift or sale item," said Griffin.

For shoppers and retailers Christmas can't arrive soon enough. Hobby Lobby devotes roughly one third of their store's sales floor to Christmas items and decorations. If you're counting, you have 53 shopping days left until Christmas.