Weather coverage is the most important thing we do as a broadcast television station. I know it can be annoying when we interrupt regular programming or crawl weather reports across the screen with that aggravating beep… especially when it doesn't affect your community… but we will not compromise when it comes to doing our best to keep you informed about severe weather… even if the severe weather only impacts a few people.
We are provided a license to operate KAIT and in exchange for that license we are required to serve the public interest. If the weather affected you last week I hope we were able to provide some type of warning that helped you protect yourself and your family. One of the biggest financial investments for KAIT is our weather equipment and services. You can count on us to be there in the future. And just remember… that service is free. With cable and satellite carrying our signal to over 60% of the market many people tend to forget that KAIT weather coverage… and all of our news, sports and entertainment programming… IS free. All you need is a TV and an antenna. In fact, if you find yourself in the dark after the power goes out all you need is a battery powered TV to stay informed.
Godspeed to you and your family.
Martha H. of Jonesboro writes: