Jonesboro Sun Circulation Numbers Dropping Significantly

Posted at 10:53 a.m. on 5/7/07

JONESBORO, AR - Newspapers were once a traditional method where most Americans turned to get their daily dose of news and information...but not anymore.

According to an analysis by the Newspaper Association of America (NAA), average daily circulation nationwide dropped 2.1 percent in the U.S., and Sunday circulation dropped 3.1 percent.

Those numbers are strongly reflected locally in Jonesboro by The Sun.  According to the NAA, Monday-through-Saturday circulation for The Sun fell from 21,416 to 20, 869 for the six-month period that ended on March 31.  Sunday circulation dropped from 24,668 to 23,428.

One analyst cites the nationwide decline as part of a 40-year slide in circulation that he expects to continue.