JONESBORO, AR (KAIT) - Crittenden County-based First Community Bank of Eastern Arkansas is changing its name.
Our content partner Talk Business & Politics reports that effective April 1, the bank became Premier Bank of Arkansas.
Meanwhile, the bank expects to begin converting a building on East Highland Drive in Jonesboro to a full-service banking location, pending approval of the Arkansas State Bank Department.
The name change also brings along a logo change.
Brett Crowson, Jonesboro market president and member of the board of Premier Bank, said the Crittenden County locations and the Jonesboro branch “will all have the same brand, the same logo, all be the same company.”