Amber Ruch

Digital Content Manager, KFVS

Cape Girardeau, MO

Amber Ruch attended Southeast Missouri State University where she graduated with a Bachelor's degree in Journalism and a minor in Creative Writing in December 2010.

Amber was the first digital intern at KFVS. She interned for a semester in the spring of 2010. She was hired in February 2011 as the web producer for County News, a hyper-local group of sites that branched off from Each of the 15 sites covered events and stories in one county in the Heartland.

A little more than two years later, Amber became a digital content producer for Since then, she has been a digital content executive producer and now the digital content manager.

Amber is a native of DeSoto, Mo. When not working, she enjoys spending time outside in the sunshine and traveling to new places.


  • Missouri Broadcasters Association Award for Convergent Media - 2018


  • Southeast Missouri State University, Bachelor's degree in Journalism, 2010

Recent Articles by Amber

Wanted fugitive taken into custody in Stoddard Co.

  Kennett man facing second-degree murder charge

  Former Parma, Mo. city leaders charged; Galloway releases follow-up audit

Crews survey storm damage around Kennett

Mo. Capitol Dome to shine blue for fallen law enforcement officers; candlelight vigil and memorial service scheduled

Amber Alert canceled in Ava, Mo.; child found safe

  SEMO District Fair set for Sept. 11-18

Yadi makes history, catches 2,000 games for same team

Law enforcement to crack down on drugged driving on 420

  2 dead after motor home fire in New Madrid Co., Mo.

  Cardinals announce Opening Day pre-game schedule

Union City, Tenn. man accused of shooting, killing his cousin

Proposed Mo. resolution would prohibit roadside checkpoints

Gov. Parson: Mo. making progress as COVID-19 case rates decline

  Man found guilty in 2014 Poplar Bluff murder

Kennett, Mo. father, son found safe

KRCU to transfer Van Buren radio signal to 88.7 FM

2 in custody in connection to Sikeston armed robbery

Sikeston rodeo organizers announce entertainment lineup

Gov. Parson: More Missourians will be eligible for COVID-19 vaccine soon

M2.0 earthquake recorded south of New Madrid, Mo.

Bald eagles found ‘acting strange’ in southeast Mo. tested for lead poisoning

Mo. House passes bill to allow guns on buses, public transportation

Poplar Bluff man sentenced to 10 years in prison following police chase in January

Gov. Parson announces list of pharmacies across Mo. to receive prioritized COVID-19 vaccine shipments

Cardinals to host fans at Busch Stadium in 2021

Bald eagle found in southeast Mo. sent to wildlife rehab facility

  3 charged in connection to deadly shooting in Kennett; 1 man wanted

  Man wanted for murder in Sikeston turns himself into police

I-155 reopened after bridge inspection; barges hit Mississippi River bridge at Caruthersville, Mo.